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How Important is Your Web Presence? – Part 1

Guest post by licensed Right-Brain Business Plan® Facilitator Lorene Collier Purcy

The internet is a must for small business owners. The internet gives you a global presence that is needed to be competitive in the business field that you are in. Many small business owners have warmed to the fact that they need a web-site to assist in presenting their company to potential customers and are investing in the proper tools to get their site on the internet.

But what if you are a small business owner who is not on the internet yet and you want to be on the net but you don’t know the first thing to do? Well, stay tuned, these articles are to assist you in understanding the World Wide Web in its most simplistic form.

Instead of going into the history of the internet, I’ll just lay down some simplistic key facts that will amaze you. First of all, the Internet has been around for more than 60 years! It just didn’t pop up overnight! The internet was used by the government, certain educational institutions and the military for private messaging and research. The communication lines were already in place. This is how governments obtained data on certain countries and passed it along to high ranking officials.

Things such as instant messaging were done by the military. Programmers developed routines so that computers could talk to one another during the course of a worldwide event. All of these computers tied together create a “web” or a community of computers, hence the name, “World Wide Web”.

When the Soviet Union reconfigured its strategies and government in 1986 and the Berlin Wall fell, it led to a series of events to make this private network public. The network was not “usable” anymore because of the shift in political thought and countries were more open to share information. Most of the communication lines that existed since 1945 were sold to private companies, such as AT&T and after that, the Internet was born!

So the Internet didn’t come out of nowhere. The lines of communication were already established. So now that you know a brief simplistic history, stay tuned to see how you can go about developing a web presence!

Known for a contagious passion for excellence,a talent for practical business solutions, and a competence for being a motivational leader, Lorene Collier Purcy, is an author, speaker, business consultant & life coach. Whether it’s life balance or financial management, Lorene has been helping individuals realize their true potential and acts as their accountability partner, assisting them on how to effectively implement strategies to live the life they truly deserve. You can contact Lorene at lcpurcy@savvychicksrule.com or visit her online at www.savvychicksrule.com. Lorene is one of our licensed Right-Brain Business Plan® Facilitators.

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